Dame Products

Due to advertising restrictions, Dame faced the daunting challenge of converting untargeted traffic into customers. My approach included a comprehensive site audit, an iterative redesign, and data-driven optimizations. These efforts culminated in a 73% conversion rate increase year-over-year and 400% revenue growth over two years

Role

UX/UI Designer & Front-End Developer

Duration

3+ years

Tools + Skills

Conversion Rate Optimization, Shopify Plus, Sketch, Figma, Adobe Creative Suite, HTML/CSS, Javascript, Shopify Liquid

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